Is Vess Soda Going Out of Business?

Caffeinated and decaffeinated sodas, in addition to being a perfect drink option, are also considered a symbol of identity for many states, individuals, and communities. Vess soda can be considered to fall into this category. However, the question is whether Vess soda going out of business is one that seems to be on many people’s minds. Let us find out what is going on behind the curtains of Vess operations and whether they are contemplating shutting down the shop and selling off its assets.

What is Vess Soda?

What Is Vess Soda

Vess sodas are primarily known for being low in sodium and free from caffeine.

Vess Soda is a soft drink that has been around for over 100 years and has become a beloved staple of American culture. Vess Soda is a carbonated beverage that comes in a variety of flavors, such as grape, orange, and strawberry. It is also available in a variety of sizes and containers, making it an easy and convenient choice for people on the go.

Vess Soda is known for its bold, sweet taste and its vibrant colors. Its unique flavor and bright colors have made it a favorite among both children and adults. Whether you are looking for a refreshing treat or something to quench your thirst, Vess Soda is sure to satisfy you.

Is Vess considered to be an appropriate word?

Vess is undoubtedly considered an acceptable word for use in the English dictionary for games like words with friends, scrabble, crosswords, etc.

Where does the name Vess come from?

The Vess surname seems derived from the old French word “devise,” which means a “dweller at the boundary.” It tends to fall into the class of local names, meaning that characters seem to be derived from a place where the original bearer appears to have held a hand or lived.

About Vess soda

Is Vess Soda Going Out of Business

Vess soda is a soft drink brand manufactured and primarily distributed in St. Louis, Missouri, United States area. Recently it has managed to expand its market in Canada through the Giant Tiger and Dollarama locations.

The company was founded by Sylvester Jones in 1916. He seemed to arrive at the brand name Vess by taking inspiration from his nickname. The first product, the flavor Orange Soda, was introduced in 1925. Later, tastes were trained and had the logo on their cans and bottles. Other flavors under the Vess brand name seemed to include fruit flavors and the standard cola flavor. In addition, the company is also very well-known for its orange soft drink, named Whistle. The cream variety can be found to be intense pink in color. As for Vess-up, that will be their lemon-lime soda, known to be highly refreshing to the senses.

Furthermore, they have produced kiwi-strawberry, blue raspberry, grape, strawberry, pina colada, peach, pineapple, black cherry, and cherry cola flavors. Hence, it can be seen that this company has been known to develop and produce flavored sodas that will cater to every taste and preference of different customers. 

However, 1929 witnessed the stock market crash, leaving the financial market in bad shape. It was then that the company was sold to Donald Schoenberger. This person was regarded as a genius in the marketing world. This is why the situation of Vess soda going out of business never seemed to materialize. Thanks to the genius opinions and strategies put forward by Schoenberger, new flavors were introduced to the line, many of which can be seen to be produced even today.

At the height of its popularity, Vess had begun bottling plants in numerous locations, including Cincinnati, Ohio; Anderson, Indiana; Lafayette, Indiana; and Ashville, North Carolina. Later in 1994, Vess was again purchased by Cott Beverages. Fast forward to 2017, Refresco had bought Cott, automatically assuming ownership of the Vess label. After that, the company continued to primarily distribute in the Midwestern areas of the United States by mainly focusing on St. Louis. It is here that the Vess bottle statue located near the Gateway Arch is found, considered to be a protected landmark. Finally, in the year 2021, Vess hired Folsom Distributing Company to successfully and efficiently distribute their products in the St. Louis region.

About Vess’s lemon-lime soda

Is Vess Soda Going Out of Business

If people are drawn to the lemon-lime flavor, they will undoubtedly have come across Vess’s version of lemon-lime soda. Outside of being used in punches or served cold, the non-alcoholic version will be considered an excellent option for showers and parties. However, customers will also be able to come across the alcoholic version. The original name for the famous soda was Bib-Label Lithiated Lemon-Lime. Considered to be hard to pronounce and remember, the name was changed to 7-Up. This drink can still be found on the market. According to one source:

“Vess is now owned by Tampa, Florida-based Cott Corporation, but production is based in Maryland Heights in Missouri, with 16-ounce cans being produced at a facility in Sikeston, Missouri.”

What happened to Vess soda?

In the 1980s, Vess soda was producing a chocolate beverage that was found to be almost identical to Yoo-hoo and was called Vess Chocolate. Unfortunately, the product was discontinued in the mid-1990s.

Is Vess soda going out of business?

Currently, Vess is owned by Cott Beverages. Their advertising slogan is still “The Billion Bubble Beverage.” They include Whistle, its orange soft drink, fruit flavors, cream sodas, and their main cola.

Therefore, based on the discussion which has been done above clearly answers the question “Is Vess soda going out of business.” This is because while the original company has been taken over by Cott Beverages, as per the latest reports, some of their main products are still being sold. The good thing is that the new company is continuing to sell the products under the same brand name. This will help prevent the customers from being confused and make sure that they will feel the same attachment.

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